News Articles

Dream of Working in the Movies? Don’t Miss this IMATS Workshop!

*UPDATE: This class has been sold out, but please continue to the bottom of the page for a link to the rest of IMATS L.A. 2018 schedule. 

If you have ever wondered how lighting works in the world of make-up, now is your chance to learn all about it! Sara Seidman Vance (a two-time Emmy-nominated make-up …

Mimi Choi Brings Her Grand Illusions to IMATS!

IMATS L.A. welcomes an extremely talented Blanche Macdonald artist: Mimi Choi, who brings her grand illusions to the stage.

Dermaflage and ‘American Beauty Star Contestant’ Andrew Velázquez Create Fun Collaboration!

Andrew Velázquez is a make-up artist and teacher at Cinema Makeup School. He was a finalist on the first season of American Beauty Star, Lifetime’s new game show where contestants compete in a series of make-up and hair challenges.

Now fasten your seatbelts IMATS enthusiasts because Dermaflage has invited Velázquez as their educator to spice things …

Leading Ladies Speak Out

Make-Up Artist magazine is helping to celebrate and acknowledge female make-up artists—who, while always being a vital part of the industry, haven’t always been appreciated as they should have been. Leading Ladies of Makeup Effects, a book written by husband and wife team Patricia L. Terry and Gary Christensen, aims to correct this oversite and will be making its official debut at IMATS LA!

Become a Master of Disguise at IMATS LA

Rod Maxwell knows the secrets of facial transformation. Make-Up Artist is extremely happy to have Maxwell as a part of our education line-up for IMATS LA. Join Maxwell for the transformative master class: Master of Disguise.

This award-winning make-up artist has spent a lifetime exploring and developing techniques to create believable disguise make-ups. Captivated and inspired …

What’s Happening With IMATS Sydney 2018?

The rumor is true, we have suspended IMATS Sydney for 2018! Suspended not canceled!! Hear Michael Key, publisher of Make-Up Artist magazine and executive producer of IMATS, explain why in the video below and learn what you can do to stay involved and informed.


‘The Orville’ Panel: An Overload of Talent

Make-Up Artist magazine’s publisher, Michael Key, sits down with an impressive lineup of make-up artists from the set of the new TV series The Orville.

Join us for this massive panel and hear from industry greats. Currently, the tremendous lineup includes:

Howard Berger—award-winning make-up artist and co-founder of special make-up effects studio KNB EFX Group Inc.; celebrity make-up …

Boldly Go to This ‘Star Trek: Discovery’ Panel

After more than 50 years from its first premiere, Star Trek has returned to TV … and the legendary make-up continues!

Don’t miss the chance to take a journey at IMATS L.A. with the make-up artists behind Star Trek: Discovery.

In this exciting panel discussion, Make-Up Artist magazine’s publisher, Michael Key, sits down with make-up department head …

A Whiplash of Nostalgia: ‘Thriller’ Reunion Panel at IMATS L.A.

You’re not going to want to miss the thrilling panel we have set for IMATS L.A. 2018.

Join us as Paul Davis sits down with director John Landis and special make-up effects designer and creator Rick Baker and others to discuss the conception, shooting, make-up effects and lasting legacy of the music video for Michael Jackson’s Thriller.

The …

IMATS Is Coming to Atlanta!

UPDATED Sept. 26

You spoke, we heard!

We’re so excited to be announcing IMATS Atlanta 2018!

Yes, you read that correctly. The world’s largest celebration of make-up artistry is coming to beautiful Atlanta! Mark your calendars for November 17 and 18.

Atlanta has become a hotbed for motion picture work. And we’re going to unite the beauty community, along with …