News Articles

Powerful Make-up

IMATS Atlanta is in for a real masterful treat! Derrick Rutledge will not only be presenting an Artistry Unlocked class: Perfecting Your Presence—he will also be educating on Saturday on Stage Two. Bammo!

Rutledge’s Artistry Unlocked class is a full-day where participants will learn about hairstyle and make-up choices to fit the particular occasion. This will …


A Whale of A Demo!

Two incredible artists, whose credits include Green Lantern, Transformers: Dark of the Moon, Black Panther and Guardians of the Galaxy 2, team up for an awesome prosthetics demo at IMATS Atlanta.

Jonah Levy and Matthew Silva from Blue Whale Studios will be at the Make-Up Artist magazine booth, #223, on Saturday from 9:30 a.m. to 3 p.m. Don’t …


Atlanta Booth Demos

Brand – Booth # – Name of make-up artist – Times and days

Ben Nye: #817 – Branka Vorkapic- Queen Bee & Luna fantasy body paint, both Saturday and Sunday. Denise and Janice Tunnell- Grooming and Glam for Actors of Color, Sunday.  

Bdellium Tools: #608 – Thomas Surprenant – Lord of the Rings make-up, both Saturday …


Mario Dedivanovic to Spice Up IMATS L.A.

Mario Dedivanovic surely needs no introduction. However, what you might not know, is that this celebrity make-up artist is gearing up for an appearance at IMATS Los Angeles 2019.


The Engineer Guy Lines Up the Demos!

You all know that IMATS is jam packed with make-up education and demos. While you will find all the classes on our website IMATS.net, and some demos to boot, there are many demos that aren’t on the schedule. Our exhibitors are great at keeping things active within their booths and at lining up cool demos …


This Panel Will Make You Purr Like a ‘Black Panther’

That’s right, it’s a Black Panther panel discussion!

We are so excited for this fierce panel at IMATS Atlanta! The movie Black Panther was an incredible success that incorporated intricate and beautiful make-ups—which we featured on the cover of Issue 131 of Make-Up Artist magazine.

Now you can join Make-Up Artist magazine publisher Michael Key as he sits down …


Power-Up Your Career at IMATS

Learning from those who have gone before you is like entering Jabba’s palace with a thermal detonator. Or like having a sonic shotgun in the sci-fi world of Minority Report. Or revealing your alpha-omega bomb in Beneath Planet of the Apes. Whatever simile you like best, the idea is the same: it’s a powerful tool.

Two …


Get ‘Lost in Space’ at IMATS

If “Danger, Will Robinson!” rings a bell then you’re going to loooove this panel at IMATS Vancouver! And if it doesn’t then hold on while we educate you real quick like.

Lost in Space is an awesome sci-fi TV show recently released via Netflix and is a reimagining of the 1965 version of the same name—and …


A Neill Treat!

IMATS Vancouver is in for a wonderful treat! And just in time for Halloween no less. Make-Up Artist’s publisher and IMATS executive producer, Michael Key, will sit down with Ve Neill for a live interview on the IMATS stage!

Ve Neill is the make-up artist behind some of our favorite and most iconic movie characters. Characters …


Puttin’ on the Fitz

Kelseyanna Fitzpatrick of Kat Von D Beauty’s Artistry Collective is known for her experimental, goth creations. Come learn to be bold with Fitzpatrick at IMATS Vancouver on Saturday at 10:45 a.m.


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