Are you serious about becoming a professional make-up artist? Competing in the IMATS Battle of the Brushes can give your career a huge boost. Competitors’ work is seen not only by industry leaders attending the shows, but also by thousands of social-media users following the show. Finalists also get a chance for international exposure by having their art featured in IMATS ad campaigns and show graphics. Additionally, the shows give competitors the chance to network in person with the pros doing the hiring. And the cash and prizes from participating exhibitors certainly don’t hurt!
The competition is open to students of recognized make-up schools and to those who have graduated 12 months prior to the competition date.
After a blind judging for each show, the Make-Up Artist magazine staff selects eight finalists in the beauty/fantasy category and eight in the character/prosthetic category, plus a runner-up for each. Finalists and their models receive free passes for both days of IMATS. The staff chooses a theme for each category every year.