Companies who exhibit at IMATS desire to reach the professional make-up artists who are involved in the beauty, effects, film, TV, print or fashion make-up industries. They seek to network with both the top make-up artists in the world and the up-and-coming talent. In addition, exhibitors use our show as a marketing tool to reach the beauty enthusiast who is passionate about make-up.
Professional make-up artists and enthusiasts of all kinds attend our show. We provide you with the opportunity to reach both the biggest names in the industry and the mass market all in one place! We go to great lengths to invite department heads from major productions.