Schedule

Fri Pro-Card Event May 17
3 p.m. - 7 p.m.
8:30 a.m. - 10 a.m.
Apex Room
Sponsor:
Make-Up Artist magazine

Artistry Unlocked – Matching Skin Tones: Pro Color Mixing Made Easy!

Take control of the colors in your make-up kit. You don’t have to lug around a ton of make-up supplies or feel obligated to buy every flesh tone. When you learn the basics, you can adjust your make-ups with just a few colors and get that perfect match. This class will cover how to create and match flesh tones. From the creator of Flesh Master Colour Game for the iPhone and iPad, training artists how to break down colors of the flesh in just a glance!

Price*: £75 – Tickets available HERE!

Make-Up Artist magazine Pro-Card member price:£60

Make-Up Artist magazine Pro-Card members receive 20% off all master classes. Become a MUAM Pro-Card member!

 

*With your purchase of this Artistry Unlocked class you will also receive a complimentary issue of Make-Up Artist magazine.

Class takes place prior to the Pro-Card event on May 17. Class is open to the public. Make-Up Artist Pro-Card membership is NOT required to participate in this class. Entry to our Pro-Card event is NOT included in the purchase of your Artistry Unlocked class ticket.

 

12 p.m. - 3 p.m.
Apex Room

Artistry Unlocked – Sculpt, Mold, and Create Your Very Own Prosthetics!

In this unique master class, Rod Maxwell takes you on a journey from sculpting to moldmaking, to mixing and pouring your very own custom prosthetics. No prior experience needed.

This is a two-part class with NO break in between. Get there early and be ready for an intense workshop!

Part 1: Informational

The presentation covers different moldmaking and casting techniques used by special make-up effects artists over the years, including materials used for molds (stone, epoxy, fiberglass and silicone) and appliances (foam latex, gelatin, Pros-Aide cream and silicone). This part of the class concludes with a peek into Rod’s pioneering work creating prosthetics in virtual reality using Oculus Medium together with Pixologic’s ZBrush.

Part 2: Hands-on

Please wear comfortable clothing that you wouldn’t mind getting dirty (just in case of accidental spillage of casting/molding materials in class).

Learn how to sculpt flat-mold prosthetics, even if you’ve never sculpted a day in your life. Make a mold of your sculpted prosthetic in silicone rubber. Pour your very first prosthetic with skin-safe silicone in your very own silicone mold, which you can then take home to cast your own prosthetics time and time again!

Price*: £200.00 + £50.00 kit fee – Tickets available HERE!

MUAM Pro-Card member price: £160.00 + £50.00 kit fee

Make-Up Artist magazine Pro-Card members receive 20 percent off all Artistry Unlocked classes. Become a MUAM Pro-Card member HERE!

*With your purchase of this Artistry Unlocked class you will also receive a complimentary issue of Make-Up Artist magazine and admission into IMATS London on Saturday, May 18, 2019. A ticket code and instructions on how to reserve your ticket will be emailed to you prior to the event. IMATS tickets and ticket code are nontransferable.

Class takes place prior to the MUAM Pro-Card event on May 17. Class is open to the public. Make-Up Artist Pro-Card membership is NOT required to participate in this class. Entry to our Pro-Card event is NOT included in the purchase of your Artistry Unlocked class ticket

3 p.m. - 7 p.m.
Sponsor:
Make-Up Artist magazine

Make-Up Artist Pro-Card Event

Join other professional make-up artists for a preview of IMATS London! This exclusive event is for Make-Up Artist magazine Pro-Card holders only. From 3 to 7 p.m. Friday, May 17, you can shop leisurely (exhibitors are reserving products and offering deals) and network.

Throughout the weekend, other Make-Up Artist Pro-Card perks include front-of-the-line service, preferred classroom seating and pro-only discounts from participating exhibitors.

To attend, you must visit the IMATS London tickets page and enter your Pro-Card information to register. Tickets for this event will not be sold at the door.

3 p.m. - 7 p.m.
Bdellium Tools Stand #307
Sponsor:
Bdellium Tools

Thomas E. Surprenant Demo

Come see Thomas E. Surprenant re-create the Bringers the First Evil character make-up from Buffy the Vampire Slayer.

3 p.m. - 7 p.m.
Tilt Stand #301
Sponsor:
TILT Professional Makeup

Emily Clayton Demo

Come see this dynamic make-up artist in action. 

3 p.m. - 7 p.m.
Eldora False Lashes Booth 806
Sponsor:
Eldora False Eyelashes

Tiffany Hunt Demo: Fantasy Avant-Garde

Artist Tiffany Hunt is to create an original bold colorful look inspired by avant-garde and fantasy using Eldora False Eyelashes. 

3 p.m. - 7 p.m.
Kryolan Booth 617
Sponsor:
Kryolan Professional Make-up

Dermacolour Demo

Join Kryolan and Gemma Horner as floor speaker during this demo.

3 p.m. - 7 p.m.
Tilt Stand #301
Sponsor:
TILT Professional Makeup

Mathieu Dausmann: “Jorōgumo” 

Mathieu Dausmann will create a traditional Japanese folkloric monster with a spooky twist.
 
Instagram & Twitter : @KxVxG
4 p.m. - 6 p.m.
The Makeup Armoury Stand #207
Sponsor:
The Makeup Armoury

Ve Neill Demo: Musketeer

Join us on Pro Day for an exclusive, never before seen character make-up created and designed by Ve Neill. This character make-up will include a huge range of techniques including: Prosthetic application, wig and beard application and a range of out of kit techniques. This is your chance to see how this legend works. Don’t miss it! Neill will be with The Makeup Armoury all weekend, so if you can’t make her demo, be sure to pop by booth 207.  

5 p.m. - 6 p.m.
IMATS Stage
Sponsor:
Make-Up Artist magazine

‘Game of Thrones’ Panel

Join us as we sit down with the team responsible for the incredible make-up that brings to life the array of characters in Game of Thrones

Sat May 18
9 a.m. - 5 p.m.
9 a.m. - 4 p.m.
Mouldlife Stand #117
Sponsor:
Mouldlife Ltd.

Lucy Sibbick Demo

Join this Oscar-winning make-up artist for a demo that is sure to impress. 

9 a.m. - 4 p.m.
PAM Stand #317
Sponsor:
PAM

Max Payn Demo

Introducing Max Payn and Thea Mulvey assisted by Alex Harper who will be creating this masterpiece on the PAM stand on Saturday morning. The work is set to take between 5 to 6 hours so be sure to keep coming over to the PAM stand to keep an eye on the work in progress. 

9 a.m. - 5 p.m.
Bdellium Tools Stand #307
Sponsor:
Bdellium Tools

Thomas E. Surprenant Demo

Thomas E. Surprenant will do The Cyclops from The 7th Voyage of Sinbad. You won’t want to miss this!

9 a.m. - 2 p.m.
Kryolan Stand #617
Sponsor:
Kryolan Professional Make-up

Airbrush Body Painting Demo

Airbrush body painting by guest artist Kate Monroe.

9 a.m. - 4 p.m.
MUAM Booth
Sponsor:
Make-Up Artist magazine

Anthony Giordano Demo

Come see Anthony Giordano do a character demo. 

10 a.m. - 2 p.m.
Cinema Makeup School Stand #724
Sponsor:
Cinema Makeup School

Nelly Recchia Demo

Nelly Recchia’s art always pushes the boundaries. Don’t miss a chance to see her creations come to life. 

10 a.m. - 4 p.m.
The Makeup Armoury Stand #207
Sponsor:
The Makeup Armoury

Francesco Fabiani Demo: Cold-Blooded Reptile Goddess

Completely original character created especially for The Makeup Armoury. This Cold-Blooded Reptile Goddess make-up is a complex, multi-prosthetic piece make-up, intricately sculpted and painstakingly textured to perfection. 

10 a.m. - 4 p.m.
The Makeup Armoury Stand #207
Sponsor:
The Makeup Armoury

Ida Astero Welle Demo: Queen Bee

Queen Bee is a first character from Ida Astero Welle’s three-part series Mothermorphosis, which is a project celebrating strong femininity and nature.  The Queen Bee is the symbolic personification of the new rise of humanity, with a closer symbiotic connection to the creatures around us.

10 a.m.
Eldora False Eyelashes Stand #806
Sponsor:
Eldora False Eyelashes

Abby Roberts Demo: Neon Jellyfish

Artist Abby Roberts is to create a jellyfish illusion and ocean scene using a mix of make-up and body paint using Eldora False Eyelashes.  

10 a.m. - 5 p.m.
Mouldlife Stand #117
Sponsor:
Mouldlife Ltd.

Booth Demo With Jordu Schell

Join Jordu Schell as he does a creature sculpting demo.

10 a.m. - 1 p.m.
Tilt Professional Makeup Stand #301
Sponsor:
TILT Professional Makeup

Camilla Cavenaghi Demo: PORTRAIT OF INDIA: Konyak Tribe Woman

Camilla Cavenaghi will be re-creating  the make-up of an old woman of the Konyak tribe. 
10 a.m. - 1 p.m.
Tilt Stand #301
Sponsor:
TILT Professional Makeup

Anna Cichon Demo: Biston Betularia White

Anna Cichon will create a bodied fashion moth look. 

Instagram : @nerdsfx

10:45 a.m. - 11:45 a.m.
APEX Room
Sponsor:
Make-Up Artist magazine

Discussion – Business Trends

A 360 diverse conversation about portfolio work, business trends and focus on past present and future with a collaborative team of guests that have all worked with Lan Nguyen-Grealis. They will give an insight from assisting to designing and the importance of collaboration as a team in all areas of the industry. 

 

Guest Panel:

Make-up artist and author of Art & Makeup Lan Nguyen-Grealis 
Make-up artist and black-skin celebrity specialist Claire DeGraft
Fashion stylist and member of the fashion council Rebekah Roy
Hairstylist and groomer Joseph Koniak 
Beauty journalist Lauren Ezekiel 
Make-up artist and contestant for Glow Up Britain’s Next Makeup Star Tiffany Hunt 

11 a.m. - 12 p.m.
IMATS Stage
Sponsor:
MYKITCO.

BEYOND BEAUTY

James Molloy presents make-up from one of his favorite eras: the early ’90s, celebrating the super model. Using essential tools from his MYKITCO., James will re-imagine this classic beauty in his signature style.

11 a.m. - 4 p.m.
Siân Richards Stand #309
Sponsor:
Siân Richards London

Neil Morrill and Siân Richards

Saturday Neil Morrill and Siân Richards will be doing an alien beauty make-up application. All color will be done with 4K Longwear Creme and Alco Colour. This demo is also a tutorial on how to get the most out of 4K Longwear Creme. Space for people to view the demo up close, and the pair will be doing a Facebook Live and also IG Live of the class.

12 p.m. - 1 p.m.
APEX Room
Sponsor:
Make-Up Artist magazine

Bald Caps for Long Hair

Come get some tips and tricks from Danny Marie Elias. 

An intensive technical demonstration of bald-cap application for long hair. This class will discuss and show how to prepare the hair, creating the natural shape of the skull—tips and tricks that are so often not seen. Learn how to perfect this skill and feel confident with the unique techniques you’ll be shown.   

12:15 p.m. - 1:15 p.m.
IMATS Stage
Sponsor:
Make-Up Artist magazine

Art Beyond Beauty

Einat Dan will perform one of the inspiring looks she created for her new make-up book, Art Beyond Beauty, which will launch at IMATS London. She will explain the process and challenges of creating her first beauty book. Buy the book beforehand and get it signed after at her M.i.A by einat dan stand (508)!

 

1:15 p.m. - 2:15 p.m.
APEX Room
Sponsor:
Make-Up Artist magazine

Extreme Coverage

Watch the award-winning Siân Richards as she shows you how to cover tattoos, scars and birthmarks in a way that will last all day.  

2 p.m. - 3 p.m.
IMATS Stage
Sponsor:
Kryolan Professional Make-up

Perception

Join Kryolan’s Pro Team for a make-up demonstration that is sure to impress! 

2 p.m. - 5 p.m.
Tilt Professional Makeup Stand 301
Sponsor:
TILT Professional Makeup

Roligore Demo

Roligore is a self-taught special effects artist on Instagram. She will be re-creating several gory looks throughout the day. 
 
Instagram: @roligore
3 p.m. - 5 p.m.
PAM Stand #317
Sponsor:
PAM

Brian Kinney Demo

Don’t miss this Emmy-nominated make-up artist’s awesome demo! 

3 p.m. - 5 p.m.
Kryolan Stand #617
Sponsor:
Kryolan Professional Make-up

Instaglam

Join Kryolan and Emily Simms for this demo. 

3:15 p.m. - 3:45 p.m.
IMATS Stage
Sponsor:
Nestor

BATTLE OF THE BRUSHES: CHARACTER/PROSTHETIC AWARDS SHOW

Watch as the stars of tomorrow face off in the student make-up competition. Models will present the final make-up creations of the make-up students, who are competing for cash and prizes. The 2019 character/prosthetic theme is Misfits.  

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3:45 p.m. - 4:45 p.m.
APEX Room
Sponsor:
Make-Up Artist magazine

Skin of Color

This class takes a look at skin and how it effects a make-up application. The sisters will discuss various products, skin types and textures, and skin conditions of people of color.  They will use skincare and make-up products to demonstrate how and when to layer and mix products for the perfect make-up application.

4 p.m. - 5 p.m.
IMATS Stage
Sponsor:
Make-Up Artist magazine

Pro Make-up Design 

Following the success of Lan Nguyen-Grealis’ Art & Makeup comes a new make-up book set to launch this autumn. In this class, get a preview presentation of the book, focusing on beauty design using creative fashion and editorial.  

 
Sun May 19
10 a.m. - 5 p.m.
10 a.m. - 5 p.m.
Mouldlife Stand #117
Sponsor:
Mouldlife Ltd.

Booth Demo With Jordu Schell

Join Jordu Schell as he does a creature sculpting demo.

10 a.m. - 4 p.m.
PAM Stand #317
Sponsor:
PAM

Simone Gammino Demo

Simone Gammino will do a body-painting demo in the PAM booth! Don’t miss watching this inspiring make-up artist at work. 

10 a.m. - 5 p.m.
Bdellium Tools Stand #307
Sponsor:
Bdellium Tools

Thomas E. Surprenant Demo

Cyberpunk make-up and alien renegade make-up. 

10 a.m. - 4 p.m.
Mehron Stand #601
Sponsor:
Mehron

Emily Clayton Demo

Don’t miss the chance to see this incredible make-up artist at work. 

10 a.m. - 4 p.m.
The Makeup Armoury Stand #207
Sponsor:
The Makeup Armoury

Ed Yates and James Olney Demo: Rhino Cop

Come see the creation of a genetically modified creature make-up of a brute enforcer: Rhino Cop. A transcontinental collaboration put together by two former Neill Gorton prosthetic school graduates James Olney (UK) and Ed Yates (Australia).

10 a.m. - 2 p.m.
Eldora False Eyelashes Stand #806
Sponsor:
Eldora False Eyelashes

Demo: The Butterfly Queen

Artist Ellie Hand-McCready will create a mystical look showing the deep blues and natural patterns of butterflies, highlighting the details and subtle softness using Eldora False Eyelashes. 

10:45 a.m. - 11:45 a.m.
APEX Room
Sponsor:
Project Africa FX

Demystifying Fantasy Make-up

While Halloween may be the first occasion that comes to mind when you think of fantasy make-up, it’s certainly not the only occasion, since make-up is supposed to be fun. In this class, the make-up artists would learn how to play around with various color combinations and techniques. Fantasy make-up allows a full range of creativity, whether you wear a subtle fantasy look or you go all out in a detailed display. 

The stage will be lit with a fantasy creation that would blow their creative minds. Fantasy make-up is any look designed to help create an experience. And that is what the class would be about: an experience of the metamorphosis of fantasy make-up. 

11 a.m. - 12 p.m.
IMATS Stage
Sponsor:
The Makeup Armoury

Interview With Ve Neill

Join IMATS Executive Producer Michael Key and renowned make-up artist Ve Neill for an informative and fun interview.  

11 a.m. - 4 p.m.
Siân Richards Stand #309
Sponsor:
Siân Richards London

Neil Morrill and Siân Richards

Come see Neil Morrill and Siân Richards doing a zombie make-up on DJ and photographer Normski. In keeping with Richard’s directive of education upon rich skin tones, Norm’s Jamaican roots will be the perfect example in this highly under-served area in make-up education. Come, sit and stay for some insightful knowledge and products-expansion training.

11 a.m. - 1 p.m.
Kryolan Booth 617
Sponsor:
Kryolan Professional Make-up

SFX Demo

Join Kryolan and guest artist Claire Golby for this cool demo. 

11 a.m. - 2 p.m.
Tilt Stand #301
Sponsor:
TILT Professional Makeup

Sarah Jane Demo: “Human Rag Doll’

Sarah Jane will create a life-size rag doll, with a mixture of prosthetics and wig work.
 
Instagram : @sarahjanelyon_mua
11 a.m. - 2 p.m.
Tilt Stand #301
Sponsor:
TILT Professional Makeup

Jessica Cheetham Demo: Climate Rebellion Merman

This demo shows the beauty of nature attacked by the causes of climate change.
 
Instagram : @jessicacheetham
11 a.m. - 12 p.m.
MYKITCO. Booth #803
Sponsor:
MYKITCO.

‘Make-Up Artist magazine’ Signing with James Molloy

Stop by the MYKITCO. booth to get your copy of Make-Up Artist magazine Issue 137 signed by featured artist and MYKITCO. founder James Molloy! >>First purchase your magazine at the Make-Up Artist magazine booth (#225).  

Make-Up Artist magazine Issue 137 featuring James Molloy

 

 

 

12:15 p.m. - 1:15 p.m.
APEX Room
Sponsor:
Make-Up Artist magazine

Interview with Alessandro Bertolazzi

Come learn about this Oscar winner’s journey as a make-up man. Sit in as IMATS Executive Producer Michael Key and Bertolazzi have a candid talk. 

12:15 p.m. - 1:15 p.m.
IMATS Stage
Sponsor:
Kryolan Professional Make-up

Face Lace

Join Kryolan and guest artist Phyllis Cohen—the creator of  Face Lace—for this fun and informative stage presentation. 

1:30 p.m. - 2:30 p.m.
APEX Room
Sponsor:
Make-Up Artist magazine

Interview With Chris Lyons

Join in as IMATS Executive Producer Michael Key interviews Chris Lyons. Come learn about his career, how he got to where he is and all about the cool projects he has been a part of. 

2 p.m. - 3 p.m.
IMATS Stage
Sponsor:
MYKITCO.

TECHNIQUE/COLOR

Join James Molloy as he digs deep into his color and texture palette, exploring the world of paints, creams, shadows and pigments. Using some of his MYKITCO. favorites, Molloy will share his make-up journey from concept to application.  

2 p.m. - 4 p.m.
Kryolan Booth 617
Sponsor:
Kryolan Professional Make-up

Demo: Fishy Queen

Join Kryolan and Emily Simms for a surprising and creative demo. 

3:15 p.m. - 3:45 p.m.
IMATS Stage
Sponsor:
Nestor

BATTLE OF THE BRUSHES: BEAUTY/FANTASY AWARDS SHOW

Watch as the stars of tomorrow face off in the student make-up competition. Models will present the final make-up creations of make-up students, who are competing for cash and prizes. The 2019 beauty/fantasy category theme is Graffiti Glam

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