Pro-Card Event

Make-Up Artist Pro-Card Program

What: Make-Up Artist Pro-Card Event
When: 4-8 p.m. Friday, June 27
Where: Olympia National Hall Kensington, Central London 

To attend, you must visit the IMATS London tickets page and register your Pro-Card information.

Join other professional make-up artists for a preview of IMATS London at this exclusive event for Make-Up Artist magazine Pro-Card holders only. From 4 to 8 p.m. Friday, June 27, you can shop leisurely (exhibitors are reserving products and offering deals) and network. Scroll to the bottom of this page to see a list of exhibitors offering Pro-Card discounts.

Ticket preregistration is now required for all days of the show! You will find ticket allotments for each Pro-Card type when you register for your tickets.

Pro-Card holders should note that a Make-Up Artist magazine Pro Card and photo ID are required for entrance with a Pro-Card member ticket. A Pro-Card ticket is tied to your Make-Up Artist Pro Card and cannot be transferred to members of the general public. A card holder will be provided to you; please have it visible at all times while at the show.

All guest ticket holders must check in with the Make-Up Artist Pro-Card holder at the Registration desk for admittance.

Throughout the weekend, other Make-Up Artist Pro Card perks include preferred classroom seating and pro-only discounts from participating exhibitors (see below). To apply for the Make-Up Artist Pro Card and see a list of perks, follow the link to the form and list of required materials.

Neill Gorton

When: 4:30 – 6:30 p.m.

Keynote speaker Neill Gorton will reveal an exciting new product and discuss and demonstrate its uses. Visit the Schedule page for more details.



Nick Dudman

When: 7 – 8 p.m.

Keynote speaker Nick Dudman and his team will discuss the make-up creations for Penny Dreadful. Visit the Schedule page for more details.

Pro-Card Discounts

The following exhibitors will offer discounts on products during IMATS London 2014: