Schedule

All classes and speakers subject to change

Fri Pro-Card Event Apr 7
3 p.m. - 7 p.m.
3 p.m. - 7 p.m.
Sponsor:
Make-Up Artist magazine

Make-Up Artist Pro-Card Event

Join other professional make-up artists for a preview of IMATS New York! This exclusive event is for Make-Up Artist magazine Pro-Card holders only. From 3 to 7 p.m. Friday, April 7, you can shop leisurely (exhibitors are reserving products and offering deals) and network.

Throughout the weekend, other Make-Up Artist Pro-Card perks include front-of-the-line service, preferred classroom seating and pro-only discounts from participating exhibitors.

Ticket pre-registration is now required for all days of the show! You will find ticket allotments for each Pro-Card type when you register for your tickets.

To attend, you must visit the IMATS New York tickets page and enter your Pro-Card information to register.

4 p.m. - 5 p.m.
South Stage
Sponsor:
Make-Up Artist magazine

Industry Experience Panel

Madeline Leonard to moderate, with Eve Pearl, Kevin James Bennett, Roque Cozzette and DeShawn Hatcher as panelists.

Sat Apr 8
9 a.m. - 5 p.m.
10:30 a.m. - 2:30 p.m.
Museum Demo Stage
Sponsor:
Make-Up Artist magazine

Barrie Gower Re-creates a Game of Thrones Zombie

10:45 a.m. - 12:15 p.m.
Open Forum Stage
Sponsor:
MAKE UP FOR EVER

Transforming Editorial Make-up

Transform your artistic vision. See how classic effects products can be combined and layered to breathe new life into your editorial work. Join pro educator Nick Lujan as he blurs the lines between beauty and fantasy.

11 a.m. - 12 p.m.
North Stage
Sponsor:
Wonderband Systems™ Organizer

Creating a Creature From Conceptualization to Realization

Special make-up effects artist Tyler Green and costume designer Ebony Amber will offer insight on how they took an original design from conceptualization to realization. Amber will also explain how costume can play an important role when creating a character from head to toe.

11 a.m. - 12 p.m.
Pier 94 Stage
Sponsor:
Kat Von D Beauty

Line, Design, Define: Unlocking Lip Liner Techniques

11 a.m. - 2:30 p.m.
Museum Demo Stage
Sponsor:
Make-Up Artist magazine

Gruesome Character Make-up Demo

12:15 p.m. - 1:15 p.m.
North Stage
Sponsor:
EVE PEARL Beauty Brands

Flawless Face: Bride of all Ages

Eve Pearl will teach you a multi-faceted approach to breaking into the bridal industry, a consistent area to generate income as a make-up artist. Her fast, easy and effective make-up techniques focus on matching any skin tone, color correcting, contouring and enhancing.  She will delve into the business side with a discussion on what to charge for services, how to book a trial and ultimately how get the job. 

12:15 p.m. - 1:15 p.m.
Pier 94 Stage
Sponsor:
KISS New York Professional

Be Your Own Pro

Join pro artist Clint Brock for a class all about becoming your own make-up expert! Experience brand new products before they launch, and ask questions to learn tips and tricks from a pro.

12:15 p.m. - 1:45 p.m.
South Stage
Sponsor:
M·A·C Pro

What is Fashion Make-up?

Brigitte Reiss-Andersen feels that “fashion make-up is a language, continually evolving and reflecting the current mood and times.” Fashion make-up needs to be cool and tell a story. In this class, Reiss-Andersen will talk about the history of fashion make-up, her career and how it continually evolves. She currently resides in New York and continues to travel the world working in fashion, commercial and celebrity bookings.   

12:30 p.m. - 1:30 p.m.
Open Forum Stage
Sponsor:
Make-Up Artist magazine

BEAUTY MAKE-UP, PHOTOGRAPHY, COLOR AND MIXOLOGY

Roque Cozzette will discuss and demonstrate how to create vivid color for photography. He will explain the use and placement of color and product, including highlighting and contouring, while using Cozzette Brushes, Infinite Makeup and Infinite Eyeshadows. In addition he will demonstrate the integration of color mixology and how the layering process can elevate your make-up looks. He will also discuss etiquette and relationship-building with photographers to ensure that what you see is what you get, going into great detail about creating with intention, selecting the right brush and product to create the best photo payoff.

2 p.m. - 3 p.m.
Open Forum Stage
Sponsor:
Royal & Langnickel Brush Mfg.

The Moneymaker: Classic Beauty Make-up

Trends come and go, but classic, feature-enhancing beauty make-up never goes out of style. We call it “The Moneymaker,” because no matter what media format you work in—film, video, photo—it remains a staple. Achieving this style of make-up successfully requires solid technical skills, and lots of product knowledge. Kevin James Bennett is uniquely qualified to break it down, thanks to his 30+ years of experience and success in all media formats.

2 p.m. - 3 p.m.
South Stage
Sponsor:
Bdellium Tools

Fantasy Prosthetic Beauty Make-up

Thomas Surprenant will use prosthetics to create an otherworldly and exotic character. As he brings elements of costume, hair and make-up together to form an overall look, paint techniques and materials will be used to achieve the final look.

2:15 p.m. - 3:15 p.m.
North Stage
Sponsor:
Dermaflage

Discover Dermaflage: Innovation in Beauty, Bridal & SFX

Discover the varied uses of Dermaflage, the breakthrough brand used by the world’s top artists. Dermaflage is the first cosmetic that looks like real skin, a topical silicone filler that fills and conceals recessed skin imperfections like scars and frown lines. FastFX by Dermaflage is the best out-of-the-kit solution for quick dimensional injuries and skin effects. Learn how the Dermaflage line makes you a better artist and gives you an advantage in today’s competitive make-up artistry industry. With educators Melissa Street, Dominique D’Angelo and Ashley Fierro.

2:15 p.m. - 3:15 p.m.
Pier 94 Stage
Sponsor:
NYX Professional Makeup

Chromatics

Angel “Mac Daddyy” Merino will showcase NYX Professional Makeup’s latest launches, including bold chromes, to create hypnotic, psychedelic looks for festival season and beyond.

2:45 p.m. - 3:30 p.m.
Museum Demo Stage
Sponsor:
Make-Up Artist magazine

Gotham “Jerome” Make-up Demo

3 p.m. - 4 p.m.
Museum Demo Stage
Sponsor:
Make-Up Artist magazine

Full Back Tattoo and Shoulder Piece Demo

3:15 p.m. - 3:45 p.m.
Open Forum Stage
Sponsor:
LimeLight by Alcone

Battle of the Brushes: Beauty/Fantasy Awards Show

Watch as the stars of tomorrow face off in the student make-up competition. Models will present the final make-up creations of make-up students, who are competing for cash and prizes. The 2017 beauty/fantasy category theme is International Beauty.

3:45 p.m. - 5 p.m.
Open Forum Stage
Sponsor:
Make-Up Artist magazine

Fine: The Basics of Beauty

During this special appearance, Sam Fine sets the record straight on all make-up fundamentals—gracefully grooming eyebrows, creating a flawless foundation, contouring and highlighting and much, much more. This class is a must for all who want to learn celebrity beauty secrets used to beautify women of color.

4 p.m. - 5 p.m.
Pier 94 Stage
Sponsor:
Make-Up Artist magazine

Beauty Make-up for Commercials and Advertising

Commercial and advertising make-up is a top-dollar market and celebrity hair and make-up artist Alex LaMarsh will discuss beauty make-up for this field. She will break down what clients typically look for in your portfolio and what to expect on set, including a live make-up demo followed by Q&A.

4 p.m. - 5 p.m.
North Stage
Sponsor:
Make-Up Artist magazine

Union Panel

Join us for an IATSE Local 798 panel discussion with a selection of working make-up artists. Topics will include getting started in the business, what the union really is (and isn’t), how the industry has changed and where it’s headed. A question-and-answer session with viewers will cap the event.

Sun Apr 9
10 a.m. - 5 p.m.
10:30 a.m. - 12:30 p.m.
Museum Demo Stage
Sponsor:
Make-Up Artist magazine

Prosthetic Steampunk Character Demo

Rising make-up stars Rebecca Herman and Leighanna Skene first came to the attention of Emmy winner Josh Turi when he judged their New Jersey school’s make-up competition. During this demo, Rebecca Herman and Leighanna Skene will create a steampunk character using prosthetics.

10:45 a.m. - 11:45 a.m.
South Stage
Sponsor:
Make-Up Artist magazine

Interview with Richard Redlefsen

Longtime Make-Up Artist magazine writer Joe Nazzaro will interview Richard Redlefsen about his career

10:45 a.m. - 12:30 p.m.
Museum Demo Stage
Sponsor:
Make-Up Artist magazine

Prosthetic Character Demo

11 a.m. - 12 p.m.
Open Forum Stage
Sponsor:
Royal & Langnickel Brush Mfg.

Creating Fantasy Character Body Painting

11 a.m. - 12 p.m.
Pier 94 Stage
Sponsor:
The Makeup Light

Michael Astalos: The Man Behind the Makeup Light

Before he was a lighting specialist, Michael Astalos (right) was a professional photographer. After marrying a professional make-up artist in 1990, he built the first make-up station incorporating both daylight and tungsten lamps in a portable system that would become the industry standard for film, TV and commercials. In this presentation, Derek Kelly will host a Q&A session and Astalos will join via Skype from London—along with a surprise guest.

11 a.m. - 12 p.m.
North Stage
Sponsor:
Obsessive Compulsive Cosmetics

Working With Lip Tar: The Original Liquid Lipstick

In this seminar, OCC Founder David Klasfeld-Whitten will tell you everything you need to know about the liquid lipstick revolution, and why Lip Tar still remains the pro’s choice for mixable, customizable and long-wearing lip looks for digital multimedia.

12 p.m. - 1 p.m.
South Stage
Sponsor:
Make-Up Artist magazine

Interview with Barrie Gower

IMATS Executive Producer Michael Key will interview Barrie Gower on his career

12:15 p.m. - 1:15 p.m.
Pier 94 Stage
Sponsor:
Make-Up Artist magazine

Agent Panel

A panel of top agents discuss building an effective book, getting signed by an agency, going out on jobs and more. This informal conversation and question-and-answer session, moderated by Cloutier Remix owner Madeline Leonard, covers all aspects of the artist/agent relationship. Learn how agency representation works and how it could benefit your career. Panelists include Timothy Priano (Artists by Timothy Priano) and Megan Garmers (MG Hair and Makeup).

12:15 p.m. - 1:15 p.m.
Open Forum Stage
Sponsor:
M·A·C Pro

Working with Celebrities

12:15 p.m. - 1:15 p.m.
North Stage
Sponsor:
EVE PEARL Beauty Brands

Corrective Make-up

Eve Pearl, a five-time Emmy winner, will will show you how to create a flawless face through color correction, neutralizing discoloration, balance and evening out skin tone. Her method of Reverse Contouring is the revolutionary way to contour, highlight, enhance and deliver a flawless complexion in half the time. Minimize your kit and clutter while maximizing your time, energy, finances and your lifestyle.

1 p.m. - 4:30 p.m.
Museum Demo Stage
Sponsor:
Make-Up Artist magazine

Mark Twain Likeness Make-up Demo

Richard Redlefsen will create a Mark Twain likeness make-up using Baldiez, prosthetics and lace mustache, brows and wig.

BELOW: The work-in-progress with inset photos of the model and Mark Twain

Richard_Redlefson_NY17_Demo

 

1:30 p.m. - 3:30 p.m.
Museum Demo Stage
Sponsor:
Make-Up Artist magazine

Prosthetic Character Demo

2 p.m. - 3 p.m.
South Stage
Sponsor:
Kryolan Professional Make-up

For the Love of Gore

Shaune Harrison will do a “slice and dice” style make-up using Kryolan materials.

2 p.m. - 3 p.m.
Open Forum Stage

Small Screen Superheroes

Netflix has populated the Marvel universe in recent years with Daredevil, Jessica Jones, Luke Cage, Iron Fist and the upcoming The Defenders. The team responsible for developing the characters includes make-up department head Sarit Klein and prosthetics chief Josh Turi. Don’t miss this discussion, moderated by Make-Up Artist magazine writer Joe Nazzaro, and get the inside scoop on the powers of make-up.

For more on the Netflix shows, buy Issue 124 in booth #319. 

2:15 p.m. - 3:15 p.m.
North Stage
Sponsor:
TEMPTU

Next Generation of Airbrush

Are you afraid of committing to a full set of airbrush make-up?  Don’t know where to start? Join us to find the fastest way to flawless with TEMPTU. Using cutting-edge airbrush technology, exclusive to TEMPTU, there is no more need to carry heavy equipment, break apart machines or deep clean guns. Learn how to achieve the perfect complexion, correct imperfections, create dimension, cover greys, define brows and much more. Hone in on another skill that will set you apart!

2:15 p.m. - 3:15 p.m.
Pier 94 Stage
Sponsor:
EVE PEARL Beauty Brands

Social Media Panel

Join Eve Pearl for a highly informative panel on how to grow your social media presence and following! Along with special guests Nikki French, Camila Bravo, Kevin James Bennett, Brian Champagne and more!

3:15 p.m. - 3:45 p.m.
Open Forum Stage
Sponsor:
Alcone Company

Battle of the Brushes: Character/Prosthetic Awards Show

Watch as the stars of tomorrow face off in the student make-up competition. Models will present the final make-up creations of make-up students, who are competing for cash and prizes. The 2017 character/prosthetic theme is Guardians of the Galaxy.

3:45 p.m. - 5 p.m.
South Stage
Sponsor:
Make-Up Artist magazine

Louie Zakarian – Demo

3:45 p.m. - 5 p.m.
Museum Demo Stage

Anthony Giordano

Stop by and watch as Anthony transforms his model into an alien queen.

4 p.m. - 5 p.m.
Pier 94 Stage
Sponsor:
Make-Up Artist magazine

The “Insta-Bride”: Translating Instagram Photos to Marry Reality and Expectations

Brides have a special kind of pressure to look perfect on their wedding day, and the rise of filtered/airbrushed social media photos only add to it. Brides don’t always understand that how something looks in a photo isn’t the way it looks in real life. Learn tips, techniques and products to give your bride the most beautiful version of herself while keeping her expectations in line with reality.

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